Hidayati, A.F. and Finasyahadatina 2025. Peirce’s Sign Analysis On Djarum 76 Commercial Advertisement: (Semiotics). Calakan : Jurnal Sastra, Bahasa, dan Budaya. 3, 2 (Jun. 2025), 227–234. DOI:https://doi.org/10.61492/calakan.v3i2.358.