Future Smes Village in Vuca Era: Evidence in Indonesia
DOI:
https://doi.org/10.61492/betok.v1i1.495Keywords:
Future SMEs, Vuca Era, Collaboration and Partnership, Sukabumi City and RegencyAbstract
This study aims to examine and analyze the readiness (legality, financing, marketing, innovation, and collaboration and partnership) of MSMEs in facing the VUCA era. The method used in this study is qualitative. This research data is MSMEs in Sukabumi City and Regency, with a population of 417,155. The sampling technique uses a web.raosoft.com sample size calculator with an error rate of 5% so that a sample of 384 respondents was obtained. In this study, the questionnaire approach was applied through the delivery of surveys directly to respondents by researchers using google forms. The results showed that the legality owned by MSMEs was incomplete, especially PIRT certificates and Halal Certificates, and most MSMEs had only NIB business entities. The financing aspect of most MSME business capital comes from their capital with an average working capital of IDR 5,000,000 – IDR 50,000,000, while the funding aspect of banks has many administrative requirements that do not pass BI Checking. The marketing aspect of most of the destination markets of MSMEs is the local and national market and only a small part has penetrated the international market, as well as low use of digital applications as a tool in marketing products, and there are still MSMEs that do not use any digital applications. In the innovation aspect, most MSMEs have not used technology in the process of product design and development, and most MSME human resources have not been included in training on the use of technology and other development training. In terms of collaboration and partnership, only a small percentage of MSMEs already know the MSME sister business model. Meanwhile, the condition of MSMEs is mostly in a position that is not yet established or needs to be fostered, as well as the low use of technology by MSMEs in collaboration and partnership. So from all these aspects, it can be stated that MSMEs are currently not ready to face and compete in the VUCA era. The contribution of this study is to provide an overview of the current condition of MSMEs and a picture of the future that must be done if they want to survive and compete in the VUCA era.
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